PAPER Topics

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"Man was born free,and everywhere he is in chains." Laswell's Model suggests that communication serves three major purposes. First it must survey the environment and alert the community to change. Second it must interpret the data so the comm ....

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... dominant mass-media firms; (2) advertising as the primary income source of the mass media; (3) the reliance of the media on information provided by government, business, and "experts" funded and approved by these primary sources and agents of power; and (4) "Flak" as a means of disciplining the media.1 Each of these filters takes a bit of the true reality out of the information and eventually leads to a misinformed public. A recent incident at The San Francisco Examiner illustrated filter two. Nike and the Examiner were co-sponsoring the Bay to Breakers race. At the same time Stephanie Salter, a columnist at the paper, wrote an article ...