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Martin Luther King Jr. and Toni Morrison are two of the many great writers of the late twentieth century. Their styles follow rhetorical guidelines to create persuasive arguments and clear writing. To show how they accomplish this I will be c ....

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... due to their understanding and use of ethos, pathos, and logos as the foundations for creating these arguments. Before we can examine the writing on the basis of these three elements, we must first understand the meanings of each. They were conceptualized by Aristotle as the keys to persuading an audience. Ethos, directly translated, means “worthy of belief,” and deals with establishing credibility. Pathos involves “putting hearers…into the right frame of mind with regard to certain issues and the speakers persuasive intent” (Smith 83). Logos includes the arguments that are used to make a point, and inv ...