This is a short summary of the paper
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Analysis Of Radio Station Mergers And Acquisitions
Start of Term Paper
The radio industry is seeing rapid mergers and single companies buying many radio stations at one time. The trend now is for Communication companies to own several radio stations in a single market. As a result of these proposed mergers and .... Middle of Term Paper
... owning numerous radio stations in a single market, the FCC has been very busy analyzing these deals. The FCC and the Justice Department are reviewing several mergers that would give companies control over 60% or more of the local radio advertising revenue market. Officials have previously allowed one company to own up to 53% of the local radio advertising revenue market. With these current deals, the threshold would push that to 75%. The FCC currently has no magic number for reviewing local advertising revenue.
One of the cases that the FCC is currently reviewing is Regent Communications’ acquisition of four radio stations in Redding, C ... |
| Number of Words: 435 |
Approximate Pages: 2 |
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