This is a short summary of the paper
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Make-Up Art Cosmetics
Start of Term Paper
, also known as M.A.C. cosmetics is a highly unique
corporation. Its founders and business strategies are rather simple yet
extremely effective in contributing to the companies success. The company does
not use any fancy business schemes and .... Middle of Term Paper
... in, hitting $8.5 million then $18
million in1991. Last years sales (1996) were $70 million and now this years'
estimations are a substantial $160 million. There are currently 108 locations
between Canada, the U.S., and Europe, with extreme success in London, England.
Although the company could easily expand to may more locations, the company
would prefer not to, at least no so fast. They believe that in order to
maintain high levels of quality, staying in control, (which means going slowly)
is the key. Frank Toskan, 45, founder and CEO of Make-up Art Cosmetics, was
previously a Canadian hairstylist, make-up artist and photographer, who
de ... |
| Number of Words: 1421 |
Approximate Pages: 6 |
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